brenz.net - interactive development

Chris Brenz - Portfolio of Development and Consulting Experience


Dynamic, Targeted Email Marketing

I have several years of experience in email marketing, using two of the most prominent email marketing systems - e-Dialog and Responsys. Both of these companies offer a Software as a Service model, for which they provide web-based access to their email campaign management software.

Currently Using: e-Dialog
In my current role, I'm responsible for the development and deployment of complex HTML email campaigns which integrate dynamic data to produce highly relevant and targeted content, with monthly message counts numbering several million.

Previous Experience: Responsys
Responsible for development/deployment of HTML/Text/AOL email campaigns for marketing initiatives supporting the Lincoln Mercury automotive brands.

Website and CMS Systems Design and Development

Here's a list of some website and content management projects I've worked on, and my role for each.

Working with Perficient on the Brocade.com website redesign and CMS implementation, I served as the Lead Interwoven Technical Consultant. To kick off the project, I was involved in requirements gathering and content planning meetings on-site at the hardware manufacturer's headquarters in San Jose, CA. Our solution incorporated many advanced features of the Interwoven suite of products, including meta tagging and custom LiveSite component development. I was the primary consultant responsible for the development of Data Capture Templates and Presentation Templates, and a large number of custom LiveSite components. This included components designed to automatically read and iterate through the LiveSite Sitemap for various navigation display methods. I also assisted with end-user software training related to migration efforts and component implementation.

Click on a thumbnail below to see a larger version of the webpage layout (static .jpg image).
Brocade.com home page
Brocade.com home page
Brocade.com products/navigation
Brocade.com products/navigation
As the lead developer for the bi-lingual SeatCheck.org website, working for Compuware on-site at Chrysler headquarters, I was responsible for the HTML/CSS/Javascript development using a creative design provided as a layered Photoshop file by a third party agency. One of the primary objectives of this website redesign was to bring the website to an internal hosting solution using an Interwoven TeamSite content management system, which allows content updates by the client, reducing post-launch development costs. For all TeamSite projects, I also used Microsoft HTML Help Workshop to create compiled help modules (which were supplied to the end-users) covering the basic TeamSite procedures needed to maintain the new web presence.

Click on a thumbnail below to see a larger version of the webpage layout (static .jpg image).
SeatCheck.org home page
SeatCheck.org home page
SeatCheck.org materials
SeatCheck.org materials
SeatCheck.org Spanish materials
SeatCheck.org Spanish materials
SeatCheck.org help module
SeatCheck.org help module
As the lead developer for Lincoln while at Young & Rubicam - Wunderman Digital, I was responsible for the HTML/ASP/XML/CSS/Javascript for www.lincoln.com. Throughout the development life-cycle, I interfaced with account representatives, project management, creative and application developers as needed to implement these solutions within an Interwoven TeamSite environment, using FogBugz as our QA department's primary bug tracking tool. I also created and launched several email marketing campaigns using Responsys, with participant response tracking and A/B analysis metrics.

Click on a thumbnail below to see a larger version of the webpage layout (static .jpg image).
Lincoln.com home page
Lincoln.com home page
Lincoln.com shopping tools
Lincoln.com shopping tools
LincolnMercury.com home page
LincolnMercury.com home page
LincolnMercury.com Spanish home page
LincolnMercury.com Spanish home page
As the lead developer for the Road Ready Teens bi-lingual website, working for Compuware on-site at Chrysler headquarters, I was responsible for the HTML/CSS/Javascript development using a creative design provided as a layered Photoshop file by a third party agency. Additionally, I was responsible for upgrading the legacy PHP code for the teen quiz and parent-teen contract applications, converting them to javascript applications which make use of client-side cookies for managing session activity. One of the primary objectives of this redesign was to migrate the website to an internal hosting solution using an Interwoven TeamSite content management system, which allows content updates by the client, reducing post-launch development costs. Image-based navigation was replaced with DHTML navigation by implementing a CSS/Javascript solution to draw the navigation based on client-input, maintainable text entries within TeamSite.

Click on a thumbnail below to see a larger version of the webpage layout (static .jpg image).
Road Ready Teens home page
Road Ready Teens home page
Road Ready Teens teens' site
Road Ready Teens teens' site
Road Ready Teens parents site
Road Ready Teens parents' site
Road Ready Teens parent-teen contract
Road Ready Teens parent-teen contract
Road Ready Teens reality check quiz
Road Ready Teens reality check quiz
Road Ready Teens Spanish parents' site
Road Ready Teens Spanish parents' site
In order to comply with Nissan-mandated global style compliance guidelines, Tweddle Litho Company was tasked with redesigning their Nissan and Infiniti publications e-commerce websites. I served as the lead developer on the project, in which I was responsible for all HTML, ASP, Javascript, and CSS coding, with input on several Commerce Server pipeline transactions. The Nissan Publications (http://www.nissan-techinfo.com/) and Infiniti Publications (http://www.infiniti-techinfo.com/) websites provide free and subscription-based services for the downloading, online viewing, and purchase of myriad technical data for Nissan and Infiniti vehicles including Owner Manuals, Technical Service Bulletins, ECM modules, and more. To facilitate analytics, I created a secure online page for the graphical (or text-only) representation of relevant data including Registered User Downloads and Downloads by Publication. For these two projects I was solely responsible for all new creative, ranging from copywriting for F.A.Q. and System Requirements to graphics and multi-state icon production.

Click on a thumbnail below to see a larger version of the webpage layout (static .jpg image).
Nissan Publications home page
Nissan Publications home page
Nissan Publications search results page
Nissan Publications search results page
Infiniti Publications system requirements
Infiniti Publications system requirements
Nissan Publications custom metrics page
Nissan Publications custom metrics page

Custom Windows Media Player Skin Development

As a hobby, I've learned the process of 'skinning' the Windows Media Player to create a custom experience. For these projects I was responsible for all graphics, xml, and script development for custom interactions.

System Requirements:
Windows 98,2000,NT,XP
Windows Media Player 8 +

SpongeBob™

Download the SpongeBob WMP skin

Download:
spongebob.wmz
(414 KB)
Spider-Man™

Download the Spider-Man WMP skin

Download:
spidey.wmz
(150 KB)
2006 Lincoln

Download the 2006 Lincoln WMP skin

Download:
Lincoln2006.wmz
(237 KB)
Soaked®

Download the Soaked WMP skin

Download:
soaked.wmz
(448 KB)
Chrysler

Download the Chrysler WMP skin

Download:
chrysler.wmz
(466 KB)

CD/DVD and Help Authoring

Compiled Help
For many of the projects I've worked on, I've created custom compiled help modules using Microsoft's HTML Help Workshop. I designed these help modules to assist business users with administration of their websites, by providing answers to frequently asked questions and additional website configuration and maintenance information.

CD/DVD Authoring
As an accessory for new vehicle owner manuals, I have created several Companion CD's using Macromedia Director, complete with custom animations, rich media, and step-by-step how-to instructions for new vehicle owners. In addition, I've used software such as Pinnacle Studio and Ulead VideoStudio to create cutting-edge DVD presentations using 8mm and digital video, still photos, and custom audio.


Download my Resume'

Download resume' of Chris Brenz - interactive developer, email marketeer, CMS specialist.
Resume' - Microsoft Word .doc
Resume' - Adobe .pdf


Home Services Toolbox Downloads Gaming Tech News About Contact Us Privacy